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Aloha in the city

Island Poké’s larger second venue, in Broadgate Circle next to Liverpool Street station is a more grown up version of their Kingly Street original. Ideally located to catch the busy lunch footfall of hungry city workers eager for some Hawaiian Sushi delights.

Look and Feel

A beach vibe, but pared back to suit our monochromatic new branding. Black and white palm trees decorating the windows, backlit with warm lighting to replicate early morning rays and mellow sundowns. Lush planting, reeding, wicker and criss-crossed benches and seating for kicking back and tucking in. Bringing over the signature fish scale tiles from Kingly Street but otherwise creating a brand new interior design concept for Island Poke’s newest outpost.


At home in monochrome

Tasked with evolving Island Poké’s brand, we proposed a bold monochromatic theme, using vintage photography to create an atmospheric backdrop, allowing their vibrant, fresh colour palette to really pop. In a sea of multi-coloured Pokes across the city, IP stands out from the crowd. Unexpectedly B&W. And all the more cool for it.



The menuboards were designed to hang above the main counter, suspended on hooks which could easily flip around between day and night services and specials. Fresh white by day. Dark and moody by night.


Lounging outside

For the exterior we opted for a laid back look, with dining set ups and lower slung recliners and easy chairs for a spot of lounging and drinks during the evenings. Leather deck chairs, cane and wicker, surrounded by dense planting for an extra sense of island life. With festoons to sparkle at night. 


In the details

Our materials palette included an urban mix of concrete, blackened steel, artisan tiling and cool black and white graphics set behind antiqued brass. Tropicana fronds and island life references were layered, on upholstery, custom wallpaper designs and real planting. Signature Island Poke swings were added to the windows for customers waiting in line or enjoying a pit-stop-fast bite to eat. 

Website design

We also designed a responsive WordPress website using the cool brand assets we developed.