faq: branding and beyond
People often find us through our hospitality work, but we also create brands for other sectors that value story, design and atmosphere. Here are some of the questions we’re often asked about our branding work.
Do you only do branding for hospitality and property?
Not at all. While hospitality and property are big parts of what we do (and where our portfolio is especially strong), our branding work spans a wide range of sectors. We love collaborating with passionate founders and creative businesses of all kinds, from tech start-ups to lifestyle, wellness, and retail ventures.
Our approach is always the same: thoughtful storytelling, beautiful design, and a deep understanding of how brand identity connects to real-world experiences. Whether it’s a new product launch, a rebrand, or a complete visual overhaul, we bring the same strategic thinking and creative energy to every project.
Can one agency do both branding and interior design?
Yes – and that’s our speciality. Our team of brand strategists and interior designers work together to make sure your brand identity and your space tell the same story, and feel as harmonious as possible.
How do I create a brand for a new restaurant or bar?
Start with your story and concept. We’ll help you define your positioning, name, logo, and create any brand imagery you need. Then we’ll roll it out across menus, signage, in-venue graphics, and your website. A good brand sets the tone long before the doors open. And if you need interiors, we can help with that too. Explore our hospitality work.
What does branding cost for a small business or startup?
It depends on scope. A brand sprint (logo, palette, and supporting typography) might start from a few thousand pounds. A full rebrand with guidelines, a library of brand world imagery, printed collateral, and website typically ranges from £10k–£50k+. We quote transparently by phase.
Can you design branding for a law firm or professional services company?
Yes. We’ve rebranded family law practices and other professional firms — creating identities that feel trustworthy, elegant, and distinct. Our approach combines strategic clarity with visual sophistication. See our work for Burgess Mee.
Do you work with beauty and skincare brands?
Yes. We’ve created branding and websites for luxury skincare and wellness brands — from logo and packaging to online presence. We love combining design beauty with brand storytelling. See our work for Kind Atoms.
What’s the process of working with a branding agency?
Our process runs in five stages: Discovery (learning your story and goals, researching your sector), Strategy (positioning and tone), Design (visual identity), Application (roll-out to print, web, and space), and Delivery (final assets and guidelines). Simple, structured, creative.
How long does it take to design a brand identity?
A focused project can take 4–6 weeks. A larger rebrand — or one that includes a website — may take 8–12 weeks (and longer if the site is complex). We build timelines around your launch plans.
What makes a good brand identity?
Clarity, consistency, and character. A strong brand captures what you stand for and expresses it visually and verbally at every touchpoint — logo, colour, typography, brand-world imagery, photography, interiors, website, and tone of voice.
What is a ‘brand world’?
A brand world is the universe your brand lives in — its personality, tone, visuals, materials, photography, language and atmosphere – and it's so much more than just a logo.
At Run For The Hills, we build brand worlds that connect everything: the identity, website, printed collateral, signage, interiors — even the music and scent, if relevant. It’s about crafting an experience that feels coherent and alive, whether that’s a restaurant, hotel, law firm or skincare brand. Here is a rich brand world we built that centres around the ancient Silk Road.
Do I need a new logo or a full rebrand?
That depends — and we can help you figure it out. We usually start with a brand audit to understand what’s working and what isn’t. Sometimes the core identity is solid and just needs a few supporting elements — like new brand illustrations or refined typography. Other times, a gentle facelift can make a big difference, helping your brand feel fresher and more consistent. And occasionally, the best approach is to start from scratch, redefining everything from the ground up.
We’ll always give honest advice and never suggest a full rebrand unless it’s genuinely needed.
Can you help with website design and development too?
Absolutely. We design and build fully responsive, brand-led websites that are rich in storytelling, detail, and atmosphere. Using the wonders of Webflow, our design team can bring ideas to life directly — without relying on external developers or heavy build costs.
That means greater creative control, faster turnarounds, and a seamless connection between design and functionality. From simple one-pagers to complex multi-section sites, we craft digital spaces that look beautiful, perform brilliantly, and truly capture your brand’s personality.
